What is this?
Forge54 is an annual skilled giving weekend where we create an entire marketing campaign for one lucky nonprofit. And by “we,” we mean the 100+ creative and strategic-minded professionals who are selected by our board members, based on what we need to do for our client.
How we do it
We form teams by discipline (strategy, design, copywriting, PR, social, video, mobile app and website development, events). Then we all come together for 54 hours, starting at noon on Friday, to produce the work. On Sunday evening, we present everything we’ve created to our grateful (and usually teary-eyed) clients.
Why we do it
Nonprofits typically have very little to spend on marketing. We know this. So we kickstart their marketing efforts in a way they never could with their budget. It’s kind of like winning the lottery for them.
Last year, we delivered over half a million dollars worth of marketing services to Illumination Foundation. This year, we can’t wait to help Ocean Institute. They use the ocean as their classroom to inspire children to learn. Founded in 1977 as the Orange County Marine Institute, the organization educates 250,000 visitors annually over 60 marine science and maritime history programs.
Our marketing efforts will directly impact the reach of the Ocean Institute. We are feeling amazing about our choice—and excited to get started.
How you can help
We're going to do a crazy amount of work that weekend, just like always. And we can't do it alone. So please apply today to be a volunteer. We need people with skills in every discipline.
Or sponsor the weekend with a monetary or in-kind donation. Will you please step up to this challenge with us?
2017's Forge54 weekend is October 6 - 8, starting at noon on Friday. If you’re volunteering, make sure you’re available the whole time, all the way through Sunday night, when we present to our clients. Yep, it’s your entire weekend.
Innocean in Huntington Beach is where we’ll be making the magic happen.
Forge54 is non-stop, with very little sleep for volunteers. It takes a lot out of all of us. Consider taking Monday, October 17, off work, too.
Everyone helps make Forge54 a success. So we expect each person who’s accepted as a volunteer to raise at least $250 in donations to help pay for the weekend. All those friends and family members whose cause you donated to? Yeah, it’s payback time.
What to bring
Your well-rested self in comfortable clothes
Sweater or sweatshirt, maybe a blanket (if you tend to get cold)
Sleeping bag, pillows, extra clothing, toiletries, towel (if you won’t want to drive home to sleep)
Laptop, phone, headset and chargers
Any special food or drink you need (we’ll feed you meals and snacks, but it’s whatever gets donated)
Anything else you need for your work or to be comfortable (no, not narcotics)
Still have questions?
Just write us at firstname.lastname@example.org